Omni Scanner
My Role: User Research | UI Design | Wireframe| Prototype
This app helps users easily identify kosher labels and dietary preferences or restrictions, addressing frustrations with hard-to-read certifications and unclear product information. It streamlines the shopping experience by combining a label finder with grocery list management.
Research
1
Define
Wireframe
Prototype
Impact
2
3
4
5
Research
User Research
I interviewed five people with diverse religious backgrounds and food preferences before creating any wireframes for the app, compiling the information to develop two user personas based on their insights. Below click through two personas.
Define
Pain Points
Problem 1: Difficulty accessing product information
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Hidden or small text on product labels
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Challenges locating key details (e.g., ingredients, certifications)
Problem 2: Trust in specific kosher certifications
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Reliance on certain kosher companies for trust
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Frustration when unfamiliar or untrusted certifications appear
Problem 3: Complex allergen or dietary information
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Allergen and dietary info often too technical or lengthy
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Users struggle to understand product labels clearly
Problem 4: Lack of integrated grocery and dietary tools
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Grocery apps missing organization based on user preference and identification for where to find certain Kosher items in the user's area
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Leads to inefficient and time-consuming shopping
Wireframes
Scanner
Grocery List
Certification
Assets
Prototype
Scanner
The scanner allows the user to see the Kosher type and any ingredients or allergens based on their profile preference.
Grocery List
Editable grocery list from A-Z, categories and putting frozen last and indicate where to find Kosher items based on user location
Certification
Updated Kosher identification includes inactive, active or terminated Kosher certifications.
Impact
Users shared their excitement and hope that this app could become a reality that would seriously help impact the community. Especially by adding less stress around the holidays and making it easier for users to meet their needs without the current hassle.
